Career Development Application
Designed the Citi employee learning and career development portal experience.
CLIENT
Citi
ROLE
Creative Lead, Team Collaboration
PROJECT OVERVIEW
The project consisted of a large project team helping redesign the entire enterprise intranet portal. With multiple designers working on various sections of the site to help expedite delivery, we were able to deliver large sections of the site at a time to various stakeholders. I was tasked with designing the Benefits and Careers portions of the main site.
As part of the Careers buildout, I also created a stand-alone career learning and development application that lived as a microsite off the main portal. This “Career Notebook” allowed employees the ability to access, manage and track their personal development through a large collection of learning content (both internally and via 3rd parties). Employees were able to build personal “collections” of resources that either interested them or were required by the company.
CHALLENGES
With any large team working simultaneously on a single product, consistency and design integrity were a big focus point. The team met often to confirm brand alignment by creating and following a constantly maturing design standards document. As new portions of the site were spec’d out, updates to the standards document were implemented to help the other teams identify and use design elements, features and components. We also set up frequent design review meetings so that there were never any surprises between any one portion of the project and the business.
DESIGN SERVICES/PROJECT ATTRIBUTES
UX design strategy, UI design, 3rd party data integration, user personalization, digital transformation, HR benefits, career development, ESS, manager’s experience, gamification, collections concept
SOLUTION
Thanks to aggressive asset management and rigorous adherence to creative standards maintained throughout the design process, the main site was designed as a cohesive experience that did not suffer from a multi-designer effort. The Career Notebook, also introduced a level of user self-service previously unavailable within the organization based on the concept of individual collection creation. Users now had complete control over their personal growth from a learning and career development perspective. Collections could also be targeted based on rich personalization (e.g., “New to Citi”) and company cycles (e.g., “Annual Review Process”. This provided a flexible way to address findability and relevance across a significant array of related resources and brought a familiar Pinterest-like concept into the enterprise.
SCOPE DELIVERABLES
The client was provided UX strategy documents, high-fidelity designs, functional prototypes and new portal brand assets. Since the client was building the final solution in-house, they were also provided detailed design specs, solution red-lines and a final design standards document.
